❝Tribus Transformed our Brand...

“When Tribus came along, we knew we had a great product, something unique, something special, but we didn’t have what we needed to get it out there. Tribus transformed our brand and took us to the next level.”

Brad Cummings – Creator of The Founders Bible

The Founders Bible

The Founders’ Bible was an ambitious project undertaken by Brad Cumming’s and his company – Shiloh Road Publishers. At 2,272 pages with over 1,000+ pages of original articles, artwork and more, it was a monumental undertaking that is truly awe-inspiring.

However, the client wasn’t getting the kind of brand exposure and engagement they wanted. The website was outdated and not optimized for mobile devices. The Founders’ Bible was only available in print form and their email/customer list and social media engagement needed improvement. Tribus was tasked with meeting this growth need and taking the Founders’ Bible to the next level.

Project Outcome #1: A Brand-New Lead Generating Website

Brad needed a full website redesign – a beautiful, image-rich, mobile-friendly website with an easy to use, efficient user interface.

At Tribus, we build websites that are designed for lead generation. Whether that is in the form of book sales, list building, or social engagement – a successful website does more than provide information – it inspires action.

Project Outcome #2: A New Vibrant Brand Awareness

The Challenge: dramatically increase conversions in sales, list building, and social media engagement.

Results: Building a website is all well and good, but if you do not have an audience that knows about your brand and is actively coming to that website, it’s not going to do you any good. Using SEO best practices, effective social media campaigns, and content syndication through Tribus’ network of media outlets, we were able to give the Founders’ Bible an incredible amount of exposure to new audiences putting the Founders’ Bible in front of the eyes of literally tens of millions of new potential customers.

Project Outcome #3: A World-Class Mobile App

The Challenge: create a fully-functional Founders’ Bible app to provided a rich user experience on any device.

Results: Smart brands understand that having a mobile presence is a must. The Founders’ Bible – Digital Edition is the perfect companion for anyone wanting to get access to the incredible amount of knowledge and information contained in the Founders’ Bible. The app Tribus created for the Founders’ Bible provided a whole new avenue of exposure and the ability to connect with a wider audience than ever before

Project Outcome #4: Product Integration

The Challenge: Integrate the Founders’ Bible into the other products and offerings of Shiloh Road Publishing 

Results: The Founders’ Bible was separate from the rest of Shilo Road Publishing’s sales/marketing strategy. We’ve had the opportunity now to work with Brad for two and a half years. We’ve worked with on several other projects including theshackbook.com, and Windblownmedia.com, using the same strategies to increase exposure, sales, and conversions, and monetize their list.

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